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WHAT the heck is TikTok⁉️
For starters, it’s the social platform your kids spend hours on. What that usually means is that before you know it, you’ll be on it, and a few years after you, grandma will be on it.
This all means you better start paying attention to it!
Where do you start?
✅ Download it!
✅ Follow accounts and hit up hashtags related to your brand or things you care about.
✅ Consume the content.
✅ Understand it’s overall feel. It’s light, it’s short, it’s fun.
✅ DON’T try to just post the same stuff your business is posting on IG or FB
This is a good starting point to begin getting familiarized. More to come on

Below is a transcript of the video above created by Seb’s Robot buddy, Zekton. He tends to make mistakes so please forgive him if you find errors or some funky sounding sentences. For the real deal, watch the video above! I hope you were able to find value and please don’t hesitate to contact me for further questions or insights on SEO or any aspect of digital marketing!

Hey guys Seb here in Santa Monica office lately. I’ve had a lot of clients ask me about tik tok right by now. You’re probably starting to hear about Tik Tok. If you haven’t heard about Tik doc, you’re going to start really hearing about it. I mean, it’s blown up. It’s been blown up for a few years now and it’s by far going to be the next social media platform that’s going to take over. It’s going to be the next Instagram with Instagram was maybe five, six, seven years ago. Right? So you’re thinking it’s business for a brand. I got to get on tech doc, you take a look at Tik TOK and you go, what the heck do I do? What do I create? I have no idea what to do. Right. And I totally understand that feeling. So my piece of advice, before we start getting deep into it is download it, right?

Start consuming the content, follow other accounts, follow their hashtags that have to do with what you’re trying to sell or portray or show or present, whatever that may be right. And consume it and try to understand it and see what people are doing. Understand the trends. You’re going to see that it’s super young, but it’s also super fun and it is extremely addictive, but you’re going to start getting an idea of what that kind of fun light, short content is. And you’re going to have to try to figure out how to adapt to that platform on a brand. You know, so it really totally depends on your business and your brand and what you’re really trying to put out there, but it’s not going to be the same as Instagram or Facebook. You can’t just grab the same piece of content and cut it up and put it in a different format and, and cut the timing and then make it, you know, just fit. It’s not going to work like that. So just check it out, start consuming it and see what you get from it and feel free to reach out to me with any questions until next time. Peace.

Sebastian Naum

Author Sebastian Naum

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