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✏️ How to write GREAT AD COPY!

Many aspects of an ad can make it succeed or fail. Outside of the creatives (image/video), ad copy is just as important.

Here is a quick 90-second video with 3 great tips on writing REALLY GOOD AD COPY! If you need help with your online ads to drive traffic, conversions, or leads, please reach out to me directly.

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-Seb

#SebsTips #DigitalMarketing #Marketing #IGMarketing #InfluencerMarketing #ContentMarketing #SocialMediaMarketing #FacebookAds #StoryTelling #InstagramMarketing


Below is a transcript of the video above created by Seb’s Robot buddy, Zekton. He tends to make mistakes so please forgive him if you find errors or some funky sounding sentences. For the real deal, watch the video above! I hope you were able to find value and please don’t hesitate to contact me for further questions or insights on SEO or any aspect of digital marketing!

What’s up guys, Seb here in Santa Monica. I’ve been connecting with my teams all morning via zoom calls, and we’ve been working on some new creatives for social media ads for a few new clients. And really there is a great formula to go after, to create great ad copy. And there’s really three things to focus on. Number one is grabbing people’s attention. Number two is problem solving. And number three is speaking directly to the audience. So just to review those number one is grabbing people’s attention. You’ve got to grab somebody’s attention immediately to get them to stop on their feeds and then read more and want to learn more. Right? So that’s very basic. It gotta grab people’s attention. Number two, problem solving. Well, that’s usually what everything is about in terms of your business or your service is that you’re solving somebody’s problem. You’re making somebody’s life better.

You’re making it easier. So whatever that problem that you’re solving is make sure you communicate that. And number three, you speak directly to your audience. And what I mean by that is that you use the tools that are out there and that are available to speak straight to that target audience, whether that’d be demographics, age, sex region, whatever that may be. It makes it really a lot easier to speak directly to your target audience. If you follow those three rules, you are well on your way to creating some successful ads I highly recommend doing so if you’re interested more in learning about writing ad copy or just running ads in general, please feel free to reach out to me directly. I hope you have a good day guys until next time. Peace.

Sebastian Naum

Author Sebastian Naum

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