BLOG CONTENT TOPICS & SEO
My clients are constantly thinking that that great blog content that ranks on Google is keyword focused to the max! Meaning they almost end up keyword stuffing… they stuff the title, sub-headers, and body with search terms they want to rank for.
Think about blog content that provides relatable value….and even sometime it’s not that relatable but instead trending and shareable.
📲 Readers & visitors will stay longer
📲 You will not tire your audience with the same content over and over
📲 You will get more social shares and emails being forwarded with your content links
📲 All of this will in turn help your SEO (Backlinks, social shares, time on site, lower bounce rate)
Hit me up with any SEO questions or comments. Even if it’s something super technical we have great techies on our team at www.sb.agency too 🤙🏼
Below is a transcript of the video above created by Seb’s Robot buddy, Zekton. He tends to make mistakes so please forgive him if you find errors or some funky sounding sentences. For the real deal, watch the video above! I hope you were able to find value and please don’t hesitate to contact me for further questions or insights on SEO or any aspect of digital marketing!
Seb here in Santa Monica, uh we’re to come out with a short little SEO tip. Uh, people always ask me about content. They’re creating for their blogs. And they think about these very specific, exact search term based keywords that they want to rank for. And so they want to write everything around those keywords. They want to write the blog title, the sub-headers and everything regarding that exact search term. And although you definitely want to write some, some key content throughout your website that has to do with certain search terms you want to come up for. Absolutely. You want to make sure that they’re in your header tags and your page titles on specific pages of your website. You don’t want to think about your whole entire blog strategy that way you want to think about your block strategy as in how can I provide value to my potential readers?
Right? So it may not be something specifically exactly related to a search term or keyword. I want to rank for it, but how can I give some legit value to my reader? Whether that is people you’re sharing it with on social media, or maybe it’s your email newsletter. But think about it. If people see a title that they think this is interesting, this is innovative. This is something that I heard about and I want to learn about it. And they go to your blog, read it, spend time on it, click around your website. Google is going to read all that, right. They’re going to read and understand the user interaction that time on website, the fact that you didn’t bounce right away when you got to it. Um, so anyway, those are all factors. You got to keep in mind when you’re creating content. Don’t just think of what exact search term do I want to rank for. Think about value. How can I provide my readers value? That’s it for today, guys, feel free to hit me up regarding blog content creation until next time. Peace.