Today I had on FORWARD COLLECTIVE founder, Jenna Greene. Jenna has spent the past 15 years of her career as a marketing and media strategist with a focus on social responsibility.
She works at the intersection of philanthropy, entertainment, and business and conceptualizes and implements large-scale movements and socially responsible branding strategies aimed at building awareness, revenue generation and action around a shared purpose.
She works with big names such as LegalZoom, the Los Angeles Clippers, Los Angeles Dodgers Foundation, Buzzfeed, and more.
Today we talked about how important it is for brands to engrain social impact into the ethos of the company and how it’s not too late to do it even if a company has been around for a long time and didn’t have that built in in the past.
If you’re someone who gets value from the show please share it with a friend, tag me on social, and definitely subscribe. It means the world to me.
I appreciate you spending your time with us. Enjoy the show!