CHANGING CONSUMER BEHAVIOR
I sat with my boy Drew Howard sales director BoomBoom to talk about this.
May be one of the hardest things to do. And I sure don’t recommend attempting unless you have an epic product/service and a lot of budget!
🤔 why? Because you need to tell your story a million times and product seed like craaaazy in hopes of changing consumer behavior.
Can it be done? Yes.
Below is a transcript of the video above created by Seb’s Robot buddy, Zekton. He tends to make mistakes so please forgive him if you find errors or some funky sounding sentences. For the real deal, watch the video above! I hope you were able to find value and please don’t hesitate to contact me for further questions or insights on SEO or any aspect of digital marketing!
Hey, what’s up LinkedIn fam. I’ve got drew Howard here again. I’m sales director at boom boom naturals. We had drew here a few months ago and I, we talked about product seeding and a lot has happened since. And, uh, one of the things I want to ask you about today and tell our audience here is about changing consumer behavior. How you take something from maybe being a trend or a sample and to actually being something that’s consumable on a daily basis. Yeah, I’m gonna say it’s a great question. It’s very difficult to do, uh, at boom boom, naturals. We are changing, uh, consumer behavior, um, and the biggest things changing a consumer behavior is giving them what it is. Boom, boom, naturals. It is a daily use essential oil inhaler meant to be breathe through your nose, which is a little uncommon United States. It’s not common a couple of weeks.
It looks once in awhile. Absolutely. Yeah, that is, is something that is kind of a shock effect. And once you give them the what and then that it’s an all natural use, it helps you breathe better. Helps you focus. They were fasting exactly now that they have a what and a why they just start to need to see it. And hopefully we will be launching with Albertsons in about 200 locations in Southern California. So hopefully that will be an opening to more and more exposure. The what, the why, and then awareness, every changing that consumer behavior. Exactly. So hopefully you guys will see it out there, all over the place in any kind of store near you. So thank you till next time. Peace.