📹 What’s your highest engaging video content??
My 2 favorite types of video for organic and paid social content lately:
⓵ Animated graphic explainer videos
⓶ Stop motion
1… is great for service based brands. Gets the point across about what you offer in a friendly and easy to understand manner.
2… great for e-commerce D2C brands and gets my attention much better than a product image. It shows me more than 1 product at once, yet does not require my commitment to watch an entire product pitch on a video. Also pretty much feels like a GIF since social will typically loop your short stop motion vid.
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✌🏼-Seb
Below is a transcript of the video above created by Seb’s Robot buddy, Zekton. He tends to make mistakes so please forgive him if you find errors or some funky sounding sentences. For the real deal, watch the video above! I hope you were able to find value and please don’t hesitate to contact me for further questions or insights on SEO or any aspect of digital marketing!
What’s up guys, Seb here in Santa Monica, a short tip today on video video content is King. You probably already know this video converts better video gets people’s attention, more, both on organic and paid. Um, and two types of video that I think have been great lately. One is animated graphics and two is stop motion video for service-based businesses. Animated graphics are awesome. Uh, you can think like 30 to 62nd explainer videos that explain your service with animation and you can go the cheap route and get it outsourced and just go real basic. Or you can go more. High-end expensive. Um, you know, custom design graphics and the other one is stop motion. Stop motion is awesome for e-commerce, um, brands or, uh, basically B to C consumer based brands. Stop motion is awesome because it’s not cool white as long form and complicated it’s video.
And so as a user, that’s somebody that’s scrolling by fast. It’s still gonna catch my attention better than images because there’s movement going on, but I don’t have to commit to the idea of watching a long video. So I don’t have to commit to a long video, but it also captures my attention better than images. And I get to see, you know, more of the products kind of coming in and out of the street and in that stop motion, kind of a real trendy eye catching manner. So, um, that’s it for today, guys, get out there and get some video content for your brands, business or services almost dropped the camera there, have a good one. Peace.
