Make humans STOP ✋🏼 and listen to what you have to say!
We’re scrolling through feeds at the speed of light and only great content stands out and will make one stop.
The MOST IMPORTANT thing in order to achieve this is to…
✔️ Not all target audiences are created equal. Therefore, you’re content shouldn’t either.
✔️ Think “Emotional Marketing.” Will this make someone laugh, cry, smile, raise their eyebrows in awe?
✔️ Provide value. Either in entertainment, information, innovation, or some other form…try to provide some type of value.
In the end, it’s all about knowing your audience and creating engaging content that speaks to them.
Below is a transcript of the video above created by Seb’s Robot buddy, Zekton. He tends to make mistakes so please forgive him if you find errors or some funky sounding sentences. For the real deal, watch the video above! I hope you were able to find value and please don’t hesitate to contact me for further questions or insights on SEO or any aspect of digital marketing!
Got you stop see. You’re scrolling through your feed
And it got you to stop, right? You’ve got to get people’s attention, whatever platform they’re on,
They’re going thousand miles an hour,
And you’ve got to create content. That’s going to get them to stop, to pay attention to you, to pay attention to your words that are on the text of whatever ad you’re trying to serve them or content you’re trying to serve them. Right? They’ve got people have busy lives, right? And even if they don’t have busy lives, they’re going a thousand miles per hour. So it’s really important to create content. That’s going to get people to stop and pay attention right now. What does this come down to knowing your audience? You’ve got to know your audience because it really depends on your audience on the type of content that’s going to get them to stop. Right? If your demographic is young moms in their thirties that have two kids make X amount of money per year, that’s going to be one type of content. But if your target is, um, younger boys that go to private school and are into gaming, for example,
Your contents can be completely different. Right now we could, it could be something that’s funny. It could be innovative. It could be something wacky and ridiculous and wild, like pretending to take your shirt off on LinkedIn. I wonder how many people have done that by the way. Probably not that many, but anyway, I got you to stop, right? Well, clearly I’m very passionate about this stuff. I love talking about it and I think it’s super important for marketing. So definitely feel free to reach out. And if you want to chat about this kind of stuff, cause I freaking love it anyway, that’s it for today guys. Hope you have a great day. Peace till next time.